Privacy Policy Last Updated: January 2026

Giftafi ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal information when you visit our website (giftafi.com) or purchase our custom song writing services.

1. Information We Collect

We collect various types of information to provide our services and improve our marketing:

• Personal Information: Name, email address, and billing information provided during checkout.
• Order Content: The stories, memories, names, and photos you submit via our forms (e.g., JotForm) to create your custom song.
• Usage Data: Information on how you access the site (IP address, browser type, pages visited) collected via cookies.
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2. How We Use Your Information

We use your data for the following purposes:

• Order Fulfilment: To write, produce, and deliver your custom song.
• Communication: To send you your digital files, order updates, and support responses.
• Marketing & Advertising: To show you relevant ads (see "Cookies" below) and send promotional emails (only if you have opted in).
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3. Cookies & Google Ads (Important)

Our website uses cookies to analyse traffic and improve user experience.

• Google Analytics & Ads: We use Google Analytics and Google Ads features (including Remarketing). This means third-party vendors, including Google, show our ads on sites across the Internet.
• How it works: These vendors use cookies to serve ads based on your past visits to our website.
• Opt-Out: You can opt-out of Google's use of cookies by visiting Google's Ad Settings.
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4. Data Sharing & Third Parties

We do not sell your personal data to data brokers. We share data only with trusted service providers necessary to run our business:

• Payment Processors: Stripe and PayPal (for secure transactions).
• Form Providers: JotForm (for collecting your song details).
• Email Services: To send your MP3 files.
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5. Data Retention

We retain your personal information and custom song files for as long as necessary to provide our services and for our records (e.g., "Lifetime Backup" features). You may request that we delete your personal data at any time.

6. Your Rights (GDPR/UK Data Protection)

If you are located in the UK or EEA, you have the right to:

• Access the personal data we hold about you.
• Request correction or deletion of your data.
• Withdraw consent for marketing communications.
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To exercise these rights, please contact us at ash@giftafi.com.

7. Security

We use industry-standard SSL encryption to protect your data during transmission. However, no method of transmission over the Internet is 100% secure.

8. Contact Us

If you have questions about this Privacy Policy, please contact us:

Giftafi HQ

25 Vicarage Meadow Cambridge CB25 9AL United Kingdom Email: ash@giftafi.com